"Advertising doesn't create a product advantage. It can only convey it." Bill Bernbach, Advertising Legend...
› Lesa meiraBranding tilvitnun – nóv’12
"What’s your brand? If you can’t answer that question about your own brand in two or three words, your brand’s in trouble." Al Ries...
› Lesa meiraBranding tilvitnun – okt’12
"Products are made in the factory, but brands are created in the mind." Walter Landor...
› Lesa meiraRétt eða rangt?
Getur auglýsing látið þig gera eitthvað sem þig langar ekki að gera? ...
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